When it comes to an effective and integrated communications strategy, it is hard to ignore social media and online communications. Here at NS, public relations and digital marketing are closely linked and offer the opportunity to greatly improve upon the successes of each strategy. By incorporating all aspects of digital marketing and public relations in one place, we will create a cross-channel strategy that can’t be matched. While these strategies work well on their own, together they are unstoppable.
NS will monitor and listen to popular social media platforms like Facebook, Twitter, LinkedIn, and more to obtain any negative/positive conversations pertaining to your campaign. We can then use these reports to influence our messaging, to either foster a more positive environment or get out in front of any negative chatter.
- Social Listening – We will work with you to research specific keywords and phrases to monitor
- Research local forums and other community platforms for messaging support
- Create social content/ videos and schedule release of content created for the campaign
- Manage AdWords/Search Engine Optimization (SEO)
NS will develop a paid advertising component to supplement your earned media and social media strategy. Our team has extensive experience in designing, producing and placing all aspects of paid media.
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Every great communications campaign begins with a conversation founded on trust and candor. We look forward to speaking with you.